Philippine Film Industry Roadmapping Press Briefing
Industry stakeholders unite to save the dying Philippine film industry; an industry development plan is needed to ensure the survival of the industry
Stakeholders has come together to act on the continued decline of the Philippine Film Industry. Since the 1st quarter of this year, various stakeholders of the Philippine Film Industry i.e. Film Academy of the Philippines, Directorsâ€™ Guild of the Philippines, Nagkakaisang Manggagawa ng Pelikulang Pilipino and Independent Filmmakers Cooperative sought the assistance of the Fair Trade Alliance, a broad multisectoral coalition of formal and informal labor, industry, agriculture, NGOs and youth pushing for trade and economic reforms, have been meeting to discuss the state of the film industry. They have identified two major sets of problems â€“ lack of funding support and governance and direction.
Upon closer analysis, it becomes evident that the problems of the industry is more than just the lack of technology or the inability of domestic films to catch up with the global trends. The countryâ€™s economic and political situation greatly affected the film industry and it resulted to slow degradation of Philippine Cinema. The problems of the industry are further heightened by the imposition of taxes. The Philippine Film Industry is one of the highly taxed industries. This means the government is raking in more than they bargained for from the industry that they donâ€™t even consider as one.
The taxes collected from movies are meant to be used to improve the industry so that it would be able to compete globally by upgrading equipment, conducting trainings and implementing programs aimed at developing the industry and its workers. Taxes collected are also meant to ensure the welfare of movie workers.
Therefore, there is a need to re-assess the industry, review the policies governing the film industry and, most important of all, develop an industry plan aimed at reviving and sustaining the growth of the Philippine movie industry. The Philippine Film Industry Roadmapping is one way of determining the path the industry is taking and identifying the road it needs to take.
Films have implications other than cultural ones. It is important to acknowledge the potentials of the film industry in the economic realm. With the success of India and South Korea, it is apparent that the film industry is indeed worthy of being recognized as a true industry. Given the proper aid, it can grow and bloom into a mature industry capable of giving significant contributions to the national economy. Acknowledging that the film industry can make significant contributions to the national economy is first step towards the revival of the dying Philippine Film Industry. Thus, it is of utmost importance that the film industry be given due recognition not just in the field of arts and culture but also in the field of economics
There will be a press briefing on June 20, 10am-12nn at Newsdesk CafÃ©, #8 Sct. MadriÃ±an corner Sct. Tobias, Quezon City.